Why quarterly accounting hurts startups

By the time quarterly books close, the decisions they should have informed are already two months old. For startups burning runway, that lag is the difference between adjusting course and missing the window entirely.

Most accounting firms are built around tax cycles, not operating cycles. That works for established SMEs, but startups need to know cash position, burn and runway every week.

We close the books continuously so founders can answer 'how long do we have?' on any given Monday, and so the next investor update is never a scramble.